Warranty

PENN Custom Shop reels are made on an individual basis so you can be assured your reel is one of a kind.  PENN is proud to build these reels in the USA by some of the most experienced reel craftsmen in the industry.  Each Custom Shop reel is built with the same high standards as other PENN products, which are made to last a lifetime with proper care and maintenance.

In the event your reel should need parts, please contact the PENN parts and repair department at 800.892.5444.  When ordering parts for your PENN Custom Shop reel, the color code must be a suffix to the part number.  See color code below:

 SLV: International Silver                 PNK: Tournament Pink
 SMK: Gun Smoke                          RED: American Red
 BLK: Solid Black                             BLU: American Blue

For example, if you need to replace a gun smoke spool on an 80VSW then the suffix would be “SMK” for gun smoke plus the part number: 029L080VSWSMK.  Please see the schematics included with your reel for more detail or visit www.PENNreels.com to view schematics online.

Your reel is customized specifically for you so any warranty or return issues should be handled directly with PENN, not the dealer.  If an issue should arise, please contact us.

PENN® is a registered trademark of Pure Fishing, Inc.
© 2010 Pure Fishing, Inc.